As a Freelance writer, everyday you are challenged by your product branding. What do I mean by your product branding? I am referring to how you are perceived by your clients, potential clients, and other writers.

I am also referring to your Internet branding, as it relates to the name of your writing service. For example Internet branding includes:

• Product branding relates to the name of your writing service, as well as the products you produce.
• The reputation of the your writing service as a whole, in relation to the way they treat clients and respond to their needs.
• Service after the project is complete, how willing are you to resolve issues when a client has problems.
• Refund policies which you follow and are not just posted on your website.
• On time delivery of products, this is very important for a Freelance writer.
• Condition of products when received by the customer, do they need editing or complete rewrites.
• How do others refer to your writing service, hard to judge except on the amount of work you receive or do not receive.

Product branding your Freelance writing is very important, because of the global implications of the Internet. We are a more of a global society than we have ever been in this country and slanderous remarks can originate from any where and destroy a Freelance writer’s product brand quickly.  As a Freelance writer you can work for any client in the world. I have completed work for clients in South Africa, Canada, India, Great Britain, Australia, and more.

You need to always be aware of your product brand.